POSTS (content creation, Photoshoot & Design)
I was assigned to create a Social Media presence for the medical lab to showcase its services, how to reach it along with some practical health tips that could benefit the majority of the lab’s visitors.
For that, I went to photoshoot the machines, the building and the employees of the lab at work (without showing their faces, as per the client’s request) as well as researched and wrote compelling and useful content to fill a grid of 9 posts.
Customer Service
Since the lab is not able to reply to every single message received on their pages, an automatic reply was setup to direct the patients to contact the lab through one of the preferred communication channels: E-mail, WhatsApp or Phone.